Marketing Leader plays a pivotal role in shaping the company’s brand and market presence. They lead the marketing department, design strategies to attract and retain customers, and ensure that marketing efforts support overall business objectives.

Key Responsibilities

• Strategy Development: Create and execute innovative marketing strategies aligned with company goals.
• Team Leadership: Supervise and mentor marketing teams, ensuring productivity and collaboration.
• Product Launches: Lead commercialization efforts for new and existing products, including go-to-market strategies.
• Market Research: Stay updated on industry trends, customer insights, and competitor activities.
• Brand Management: Strengthen brand identity across digital, print, and social media channels.
• Cross-Functional Collaboration: Work with sales, product, and operations teams to ensure cohesive execution.
• Performance Tracking: Monitor KPIs, campaign ROI, and adjust strategies for continuous improvement.

Required Skills & Qualifications

• Strong leadership and communication skills
• Expertise in digital marketing, branding, and product management
• Analytical mindset with ability to interpret market data
• Experience in managing budgets and marketing technology tools
• Ability to adapt strategies to diverse markets and cultures

Preferred Qualifications

• Advanced degree in Marketing, Business, or related field
• Experience in international marketing and cross-cultural communication
• Track record of successful product launches and brand growth