• Create and apply brand guidelines in all company materials.

• Help the company reach its market share and growth goals.

• Do market research to find new opportunities for promotion and expansion.

• Understand customer needs and help launch competitive products.

• Make sure the right products are available to meet market demand.

• Coordinate with suppliers and manufacturers for product needs.

• Set and manage pricing strategies for products and services.

• Handle customer satisfaction programs to build trust and loyalty.

• Plan and run promotions, advertisements, and campaigns using different media (e.g., social media, print).

•Bachelor’s degree in Marketing, Business, Communications, or any related field.

• At least three (3) to five (5) years’ work experience as Marketing Officer or similar role

• Strong data analysis skills to assess product performance and identify improvement areas.

• Ability to interpret sales data, traffic, and other performance metrics.

• Ability to manage multiple projects simultaneously while meeting deadlines.

• Experience in leading cross-functional teams and managing the product development lifecycle.

• Excellent communication skills to work with various teams and external partners.

• Ability to present data and strategies clearly to stakeholders.

• Familiarity with eCommerce platforms (e.g., Shopify, Magento, WooCommerce, BigCommerce).

• Understanding of digital marketing tools, SEO, and customer relationship management (CRM) systems.

• A keen understanding of customer needs, behaviors, and preferences.

• Ability to think from the customer's perspective to improve product offerings and experiences.

• Basic knowledge of HTML, CSS, or JavaScript can be a plus for collaborating with development

teams.

• Understanding of backend processes related to eCommerce (inventory, order management,

etc.).