Description

Location: Remote

Reports to: Global Marketing Team

Language: Fluent in English + Local Language

Responsibilities

• Localize and implement global marketing strategies tailored to your region.
• Develop and manage media resources, including paid media, earned media, arranging interviews, and handling press inquiries.
• Work closely with the HQ PR team to manage press releases, media kits, and speaking opportunities.
• Coordinate regional campaigns, AMAs, and online/offline activations in sync with product and BD teams.
• Own the PR calendar for your region, monitor media sentiment, and handle basic crisis communications.
• Track marketing KPIs and report campaign results and regional insights regularly.

Job Requirements

• 3+ years in marketing, with proven regional experience and strong media/PR background.
• Prior experience in crypto/Web3, fintech, or tech industries is a strong plus.
• Excellent communication and writing skills in English and local language.
• Proactive, detail-oriented, and able to work across time zones and teams.
• Experience with tools like Notion, HubSpot, and X (Twitter) is a plus.