• Develop and execute data-driven marketing strategies for high-quality lead generation
• Understand business owner perspectives to craft compelling messages
• Ideate and create engaging monthly social media content, videos, and persuasive copies to maintain a strong online presence across platforms
• Implement SEO best practices to enhance online visibility
• Identify and target relevant audiences to optimize lead generation
• Build and expand page audiences and followers
• Optimize marketing budgets for cost-effective lead acquisition
• Plan and organize initiatives to boost brand awareness and conversions
• Track, analyze, and manage advertising campaigns and their results across various platforms
• Utilize metrics and data to monitor and adjust marketing strategies for maximum lead generation
• Conduct market research and stay informed about competitor positioning
• Oversee booth design and event-related tasks for expos and events
• Create and design various company materials such as decks, banners, infographics, brochures, flyers, etc.
• Assist in documenting team events and expos

Minimum Qualifications

• 1-2 years experience in marketing, digital marketing, or a related field
• Proven experience in digital marketing and lead generation
• Proficiency in graphic design, video editing, and copywriting
• Understanding of SEO, marketing metrics, and data analysis
• Ability to think creatively and generate unique marketing ideas
• Strong communication and interpersonal skills
• Proficiency in editing software (e.g., Photoshop, Canva, Illustrator, Premiere Pro)