Local Store Marketing Manager

But First Coffee Inc.

2.5-2.8Kر.س[شهريًا]
في الموقع - ماندالويونج5-10 سنوات خبرةبكالوريوسدوام كامل
مشاركة

وصف الوظيفة

المزايا

  • بدلات

    بدل الاتصالات

  • فوائد مفروضة من الحكومة

    دفع راتب الشهر الثالث عشر, قرض الموظفين, صندوق Pag-Ibig, إجازات مدفوعة, فيل هيلث, SSS/GSIS

  • تأمين الصحة والعافية

    HMO

  • إجازة وأوقات راحة

    إجازة حداد

  • توازن الحياة والعمل

    ساعات عمل مرنة

أقرأ المزيد

As an LSM Manager, you'll be responsible of the following:

Local Marketing Strategy - Sales

  • Develop and execute localized marketing plans that align with the brand’s national strategy and store-level goals.
  • Identify opportunities for growth and increased foot traffic in each store's surrounding community.
  • Plot marketing – strategy to increase sales in terms of average check and transaction count.


Community Engagement

  • Build and maintain strong relationships with local businesses, schools, and organizations.
  • Coordinate and participate in local events, sponsorships, and partnerships to promote brand visibility.
  • Serve as the face of the brand at community events and store openings.


Store-Specific Campaign Execution

  • Plan and implement promotional campaigns tailored to the needs of individual stores based on location, seasonality, and performance.
  • Ensure proper in-store execution of marketing materials and promotions.
  • Track campaign effectiveness and adjust strategies accordingly.


Collaboration with Store Teams

  • Work closely with Operations Department to gather insights, understand customer behavior, and ensure alignment on marketing efforts.
  • Provide marketing training and guidance to store teams to ensure consistent brand messaging.


Social Media & Digital Presence – Collaborate with Marketing Department

  • Coordinate with the Marketing Deparment to localize digital content and highlight store-specific activities or events.
  • Support store-level initiatives through geo-targeted social media campaigns, influencer partnerships, and user-generated content.


Market Research & Competitor check analysis

  • Conduct regular audits of local competitors and stay updated on market trends.
  • Identify local customer preferences and behaviors to guide marketing efforts.


Performance Tracking & Reporting to the Executive Committee

  • Monitor key performance indicators (KPIs) for local campaigns including foot traffic, sales uplift, customer engagement, and ROI.
  • Provide regular reports and insights to the marketing leadership team.


Budget Management

  • Manage local marketing budgets effectively, ensuring maximum impact and adherence to financial guidelines.
  • Source and coordinate vendors for marketing materials and events within budget.


Brand Compliance (Branch Level)

  • Ensure all local marketing efforts maintain brand consistency and follow corporate marketing guidelines.
  • Review and approve store-level marketing materials.
  • Perform other duties and responsibilities assigned by the management.
Preview

Angelo Gundran

HR Recruitment OfficerBut First Coffee Inc.

موقع العمل

But First, Coffee - Head Office30 Arayat corner Bulusan, Malamig, Mandaluyong City, 1550 Metro Manila, Philippines

نشر بتاريخ 17 October 2025

الإبلاغ عن هذه الوظيفة

تذكير أمان Bossjob

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  • يحجب هويتك،
  • يتطلب منك تقديم ضمان أو يجمع ممتلكات،
  • يجبرك على الاستثمار أو جمع الأموال،
  • يجمع فوائد غير قانونية،
  • أو حالات غير قانونية أخرى.
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