Responsible for planning, executing, and overseeing advertising campaigns that effectively promote a company’s products or services. Collaborates with internal teams and external partners to develop creative strategies, manage budgets, and ensure campaigns align with brand objectives. This role requires a blend of creativity, analytical thinking, and leadership to drive brand awareness and customer engagement across various media platforms.

Key Responsibilities:

• Develop and implement advertising strategies across various platforms (digital, print, broadcast)
• Oversee campaign planning and execution, ensuring alignment with brand goals
• Collaborate with creative teams to produce compelling ad content
• Manage budgets and negotiate contracts with vendors and media outlets
• Analyze campaign performance and adjust strategies based on data insights
• Lead and mentor advertising staff, including hiring and performance evaluations
• Stay updated on industry trends to keep campaigns fresh and competitive

Skills & Qualifications:

• Bachelor's degree in Marketing, Advertising, Communications, or related field
• Strong understanding of media planning, branding, and consumer behavior
• Excellent project management and leadership skills
• Proficiency in analytics tools and advertising platforms (e.g., Google Ads, Meta Ads)
• Creative mindset with attention to detail and strong communication skills